Estimating & Workflow

First notice of loss

The first notification a policyholder gives the insurance company that a loss has occurred. The notification usually happens by phone, email, or an app, and it starts the claims process by opening a claim and assigning an adjuster. A prompt first notice of loss matters because the carrier can help with emergency services and document the damage before it gets worse. The report includes the date of the loss and a general description of what happened.